I’ve spent the last 12 years building SaaS products—both at early-stage startups and inside large-scale enterprise platforms. I’ve built from scratch, scaled features, wrestled with technical debt, fought UX battles, and sold into complex B2B orgs. And over time, one truth has become increasingly clear to me: Enterprise software doesn’t win just because it’s good. It wins because people build...
The System of Chaos: How Leaders Evolve from Fighting Fires to Shaping Futures
Chaos isn’t a flaw in leadership—it’s the forge where great leaders are made. In my 15+ years navigating product management in enterprise software, I’ve seen countless leaders burn out trying to eliminate chaos. The ones who rise to the executive suite, however, do something radically different: they build systems to harness chaos as fuel for growth. Here’s how the most effective leaders graduate...
building a go-to-market activity checklist for saas products

I love having checklist’s to ensure that I am not forgetting important repetitive steps of a feature development. Let us discuss the benefit’s a little later but first let us discuss why do we even need to worry about building a Go-To-Market activity checklist? Most product managers believe that the most important KPI for them is to “ship“ the feature. You can ship 100...