In the previous post, we discussed product instrumentation i.e mapping your product to effectively measure product adoption. When you are collecting a lot of data about the usage of your application, it becomes really tricky to represent all that data in a readable format. I will try to explain how we (VWO) approached this problem. I have taken one of our products called VWO Testing – An...
In this post, I aim to give you all a complete understanding of product instrumentation but before we discuss it let us talk about one of the most common questions that every product manager has to answer about his/her product. “Okay so you have built some great features but how do you know that are helping the customers?” The answer to this question is simple for most product...
